The workings of destiny are inscrutable. One day you read your horoscope in your favorite magazine “The Secret World of Animals” and the stars tell you to change your life and quit your job. Rather than risk the ire of higher spheres, you hand in your notice and, quite by chance, you come across the author of said horoscope in the kebab shop where you no longer work. Sharing existential insecurities, you find common ground and discover that marketing is a line of work that requires intuition rather than any specialist training. A carpet shop, which has never had a single customer cross its threshold, is an ideal place to start a business. The staff there harbor huge potential for eccentricity, and their lukewarm position on floor coverings presents you, as self-styled professionals, with something of a challenge.