The New Public follows the lives of the ambitious educators and lively students of Bed Stuy's new Brooklyn Community Arts and Media High School (BCAM) over the course of the founding year, with the filmmakers returning three years later to again document the senior year of that first graduating class. Beginning in August 2006, just days before BCAM will open its doors for the first time, Dr. James O'Brien, former D.J. and point guard turned first-time principal, and his faculty of eight, take to the streets in Bed Stuy, Brooklyn to recruit students. Their enthusiasm is infectious and enticing: strong support for the individual student, a rigorous academic curriculum and unconventional arts electives taught by local artists. While at first running smoothly, as months go by, conflicts arise, and by the end of freshman year, the school's idealistic vision is addressing some issues, but aggravating others.