A special feature of the original anime "Your Voice -KIMIKOE-" released on August 25 throughout Japan. It is produced by the anime production company MADHOUSE Inc., known for "DEATH NOTE" which is popular overseas and "CARDCAPTOR SAKURA". This company has well established achievements. "Your Voice -KIMIKOE-" is an original anime depicting a schoolgirl's youth. Find out special tips of how to make an original anime, which is said to have low awareness, into a big hit. We will also approach the efforts of a new generation anime production company trying to create a popular work without depending on the original.