Jo Brand tears open the nostalgic story behind Britain's most popular breakfast cereals. Three British companies fought it out and shaped this market over decades: Kellogg's, Weetabix and Jordans. Now they battle it out as modern consumers prioritise nutrition, while new, independent rivals with big ideas compete for their own place at the breakfast table. |
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Title: | Cereal | |
Air Date: | October 23, 2022 | |
Runtime: | Unknown | |
Genres: | Food | |
Twixtid : Rigel in this is SG1s Maybourne, loveable scoundral.